Abaton brings made in Italy at NYNOW with Acqua di Sardegna collection

Acqua di Sardegna’s story begins with a seafaring man, Mauro Aprea. Mauro discovered Sardinia little by little, a precious pearl in the heart of the Mediterranean. One day he realized he had fallen in love with this land: the traditions, the vivid colors, the fairy tales, the mesmerizing music, and the ancient stone towers and small bronze statues that defined Sardinia’s history… they all called out to him and drew him closer.

Mauro chose to portray his joy with perfume. Sardinia’s voice carries by way of her perfumes; she beckons to us with a fragrance of crashing waves, sun-drenched rock, aromatic herbs, and small, pungent wildflowers. The island offers her tales through the aromas of fertile leaves on the paths, the narrow stone streets, the dry yellow fields that quiver in the sultry heat, and the fresh, moist air that arises after the first September rain.

Mauro began with one perfume: Acqua di Sardegna. With the creation of each new fragrance destined to embody one of the island’s secrets, there is always another fascinating story waiting to be told. These magnificent essences are all different but joined together by an imperceptible thread. The island will become one with the wearer, instantly conjuring up a pastel beach, a shimmer on turquoise water, or a breezy, sun-kissed jetty.

Acqua di Sardegna

The fragrances call to mind the distinctive aromas and enveloping charms of this island, evoking sweet Summers, delicate hints of countryside flowers and sparkling citrus fruits, and the aromatic wood and smoky leather of traditional settings and treasured objects.

Each element of Acqua di Sardegna collection, from the packaging design to the most persistent fragrance notes, exudes the feel and emotion of Sardinia… its compelling character, and the thousand and one details that make the island unique.

Acqua di Sardegna rock Acqua di Sardegna woman

 

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